Like all punters in the market I have been reading the great hypey coverage of the destination sites, YouTube and MySpaceVideo and so on (like this good Mashable example) ... Given that no one is really charging for content or doing any serious in-video ads, I was wondering what the cash-flow of someone like VideoEgg must look like these days. I love the concept of building "the Network" and Brightcove and VideoEgg are the most promiment flag carriers in this category. [BTW here is a funny video of Jeremy Allaire where Rodrigo asks him what he knows about Flash...]
A few months back if you had asked me what my favourite type of video company was I would have answered VideoEgg. But now I am not so sure. I see that they now power video for Bebo, which means they get to deliver a video on EVERY page of Bebo (and with 25m users and the kind of average page views these sites get, you are talking maybe a couple of ... billion videos per month ?). The PR says the service is free, so I imagine that they take a slice of the advertising revenue? How's $1 net CPM pre-split (to be generous) on page ads going to allow these guys to make any money? And how do you ever embed in-video ad in a Bebo homepage ?
UPDATE: As I finish writing this I decide to check Michael Birch's blog just in case, here is what I find:
| Bebo TV Channels | 2 hours ago | ||
 | |||
 What's
a TV without Channels? Well now we have thm. There is also a new TV
tab at the top of the page, plus many more enhancements to the Bebo TV
feature. Watch this space, more to come... | |||
A quick login later and I find myself in front of JAUGCVS (that's Just Another UGC Video Site to you). It's all converging, scarily fast. BeboTV = YouTube.
Now I am even more worried for VideoEgg as I doubt that Bebo pays license fees.
its about my love for a speacial someone
Posted by: Rochelle | May 29, 2007 at 08:51 PM
fab!!
Posted by: gina | March 16, 2007 at 01:02 PM